COMING SOON // 07.10.2024


As we celebrate our 6 year anniversary, we’re getting classy. Introducing the SMARTFIT dress shirt — the biggest game-changer since we reinvented the t-shirt. This shirt perfectly captures one of our core principles: small, thoughtful changes to something simple can have the biggest impact. Expect the unexpected with this piece. With the SMARTFIT dress shirt, you’ll look incredible, feel incredible, and perfectly own your fit.

Join the waitlist to be the first to know when it drops.