BIG X THA PLUG//ONE BONE

Both Big X and ONE BONE stand for bold, authentic style that empowers confidence and embraces individuality. The Perfect Fit.

We’re so pumped to share some exciting upcoming launches, as we discussed. Looking forward to exploring how we can collaborate with Big X Tha Plug to make a huge impact together. Here’s a quick rundown of what’s on the horizon:

Lapel Peacoat

A piece that defines luxury, and can also be rocked topless with the chains on for the stage. Dropping first week of December.

Underwear

Dropping at the beginning of January 2025, Big X can help represent confidence at any size with him in the underwear campaign.

The Tracksuit

A staple for X, and an introductory product for ONE BONE. Minimal branding, but the best f**kin fitting tracksuit you'll ever rock.

The Largest Collab

We’d love to include Big X in the marketing for any or all of these campaigns and/or discussing the collab process on a printed tee, etc.

To make the partnership mutually beneficial, we propose a model where X is attached to the revenue of the specific items he collaborates on. This way, he directly benefits from the success of each product he’s involved in.

Additionally, we’re open to structuring a customer acquisition and attribution model. We believe in offering value for new customers brought in through Big X’s efforts, and ensuring he continues to benefit as those relationships grow.

Let us know what you guys think. We’re confident that we can create something impactful together!